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Showing posts from October, 2024

Demographics and Psychographics

 1) What information do media companies use to create a demographic profile of their audience? Age, Gender, Education, Social Class, Race / Ethnicity, Job / Profession / Earnings, Home ( City, Village, Countryside ) 2) Why are media companies and advertisers increasingly using audience profiling and not just demographics? It makes it easier to reach target customers 3) What are the seven different Psychographic groups?  Aspirer, Explorer, Reformer, Mainstreamer, Succeeded, Struggler, Resigned 4) Write a brief summary of what each Psychographic group is seeking or motivated by. Aspirer: seek status, Explorer: seek discovery, Reformer: enlightenment, Mainstreamer: seek security, Succeeder: seek control, Struggler: seek escape, Resigned: resigned 5) What psychographic group or groups do YOU belong in? Think about your own interests and lifestyle and explain your decision. Remember, you may fit into two or three different groups! If I had the money I'd be a aspirer but apart from ...

Intro to editing Final video link

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Introduction to Media: Blog index

1) First blog task - 10 questions 2) Denotation and Connotation 3) Introduction to Photoshop: fruit bowls 4) Mise-en-scene: Stranger Things 5) Camerawork: shots and angles 6) Camera movement and editing 7) Blog feedback and learner response

Camera movement and editing.

CAMERA MOVEMENT; 0.05 - 0.09: Pan: This pan looks from a lower angle at a thing that seems to be an interactive piece of glass to a character. The speed of this pan shows that something important but not urgent is happening. Also the angle that the shot is moving onto someone important with a status of power. 0.13 - 0.16: Handheld: This handheld shot, and the shakiness of it shows that the current situation the actors and characters are in is quite urgent and important but also builds up suspense to get the characters more interested. 1.05 - 1.13: Crane: This camera movement follows the action whilst also maintaining a smooth and not rigid look. This smoothness shows the professionalism I'm this scene which contrasts withe the mise-en-scene as the setting that this scene is set in is quite urban and gives off unsafe alleyway vibes. EDITING ASPECTS; At the start on the extract the editing is quite slow meaning that the clips are long cut happen every 8-10 seconds on average and the ...

Blog feedback and learner response task

WWW: You have made an outstanding start to GCSE Media – well done! Your blog already looks like you are taking time and effort to deliver high quality work. Your fruit bowl is superb and your opening questions are thoughtful. I like your acknowledgement of the two sides to social media – I have exactly the same view. Your homework analysis (Denotation and Connotation and Stranger Things) shows good engagement with the media texts. Keep up the good work!     EBI: The key aspect to work on if we want to aim for that grade 8 is the depth and detail of your written work – for example, for denotation and connotation you could offer more for the ‘connotation’ and ‘analysis’ parts as this is where you need to offer a range of meanings to access the top levels. Similarly, for mise-en-scene and Stranger Things you could offer longer paragraphs or perhaps complete the extension in more detail (the other aspects of CLAMPS).   LR: Create a new blogpost on your Media blog called ...

Camera shots and angles

Camera Shots 0.01 - Medium shot. This shows the audience part of the characters house so their able to establish the century that the play is set in. You can also see the characters expression which is serious meaning that something could be going wrong or it is a serious setting however linking back to the background the house is not professional so it shows that things could possibly be going wrong 0.55 - Long shot. This shows even more of the house showing just how clean it is possibly meaning that the character works at a professional job because she is used to the cleanliness of the place. Also the only lights in the room are lamps on the sides of +he room meaning that there might be an emergency in the house. 2.13 - Close up. The shot in this scene shows the worried expression of the character showing that something is going wrong or possibly he is starting to lose control of something important that will influence his future life. Camera angles 2.58 - The lower camera angle show...